I am not a huge fan of sports. Mostly because I suck at them myself. I have no physical coordination. If there is a rock to be tripped over, I trip... an arm to be broken, I break it. I do enjoy soccer, or depending on our location "football" or "calcio". I like soccer because my husband likes soccer, but I came to love soccer because he plays soccer. There is nothing sexier than his gazelle run as he speeds past the defenders and scores while experiencing the joy of total flow. I digress.Read More
In Seth's post Goodbye To The Office he makes a clear argument for why we no longer (even the corporate among us) need to trek out to an office space at 9:00am to get our work done. After all - we don't all work in factories anymore and for most of us, the machinery and tools we need to create are pretty much with you all the time. Especially if you are living a laptop life.Read More
I often get the question, “How can I stop someone from stealing my idea?” My answer, “Why are you even taking the time to ask me that question?”
The process is simple. Define and find your tribe, attract your tribe, get permission from your tribe, woo your tribe, wow your tribe, provide even more value, get your tribe to talk about you, reward your tribe, find freedom.Read More
I am writing this post on the ferry out of Calais on our way to London for a wedding. In the past week we have dined amongst the ferraris and Bentleys in Monte Carlo, had a gorgeous lunch with Mark’s sister-in-law in Provence and strolled through the winding cobblestone streets of Montemarte, Paris. Sounds decadent right?Read More
Yesterday afternoon I was thrilled to receive a call from a guy I’ve never met named Hugh. Hugh is the owner of the local UPS shipping store. Why would I be thrilled to hear from the owner of the UPS store? Read on…Read More
It was a gorgeous day in the medieval port city of Bonafacio on the French island of Corsica. The sun was warm on our backs as we wandered aimless and happy through the maze of tiny cobblestone streets in the ancient hill town. I was feeling so blessed and grateful that I couldn't have been more disposed to spending some money if I had had $1,000 in my pocket. I was the perfect customer. When I saw the cute little shop filled with amazing Corsica inspired clothing, I rushed in to pick out some gifts for my plethora of nieces and nephews back in the US. The clothes all looked gorgeous, folded up neatly and lying in stacks on the rows of shelves from floor to ceiling. I saw a dress that would be lovely on my twin nieces and I reached out to unfold it to have a better look.Read More
Are you in a rut? It's the end of the day and you look back on your results and find… nothing. The hours have dropped away and you are left with a notepad filled with doodles, a to-do list from last week and a headache from surfing the web. You can't understand why you have nothing to show for your working day? You were determined to be productive today so you didn't move from in front of your computer. You even ate lunch at your desk!Read More
Sheila started a business six months ago but she is already in trouble. She has a beautiful product - but no one is buying it. Throughout her life, Sheila’s grandmother made these beautiful quilted scarves. Sheila loved her grandmother and loved her grandmother’s scarves. She was lucky enough to spend some mega bonding hours with her grandmother learning how to make the scarves herself. Sheila knew that this would make a great business.Read More
Friends advised us against heading out to Torre Del Lago to take in an opera at the annual summer Puccini Festival. Yes it was a great location, a gorgeous outdoor stadium theatre on Torre Del Lago lake, built right next to the villa where Pucinni lived and composed throughout most of his life. But… it was too hot outside. There were lots of bugs from the lake. The airplanes from nearby Pisa airport were noisy. Worst of all, if it rained they would cancel - no refunds. At around $150 a ticket (for the good seats) this was a big risk to take. But this was Italy, this was Puccinni, this was Tosca. We couldn't resist.Read More
Gary Vaynernuck uttered that famous statement in 2008 - but it is still as valid today as it was back then. If you haven’t seen his fabulous talk here it is. I have been watching it perhaps once or twice a year since the first time I saw it and it still inspires me as much today as it did the first time. Gary Vee rocks.But I think we can be a little bit gentler with ourselves.
Finding time in your day to get things done is tough. Even with my automated, outsourced, process based businesses and a semi-retired husband to pick up the slack, I sometimes get to 6pm and wonder, “where did the time go?” I can’t imagine what it must be like for those of you out there with families and regular full-time jobs (maybe a second one). I know that watching Lost (or nowadays Game Of Thrones) is maybe the only thing that’s keeping you sane.Read More
A client (we'll call her "Susie") came to a coaching session last week in great distress. During our prior week's session she had just learned how to complete a competitive analysis. You can check out this post here if you want the same instructions. She spent the week working hard on her competitor profiles. To her dismay she discovered that one of her competitors (we'll call him "Frank") was kicking her butt in website traffic. She could not figure out why. Frank was relatively new to the market, he had no obvious differentiator, no mafia offers and wasn't showing up anywhere on her organic search tests. Susie was worried about the impact that Frank was having on her revenue growth. After digging in to Susie's results we solved the mystery. Frank was spending lots, and I mean lots, of money on Adwords traffic. In fact 75% of his traffic was coming from Adwords advertising.Read More
You can't understand it? You have a list of 5,000 emails. You send the prospects or customers on that list great coupons, deals and steals… but no one is buying anything. Even worse than that, you aren't getting any new sign-ups. You just can't figure out what's wrong?
Now there could be many reasons behind this (not so strange) phenomenon, but here's one to consider… are you holding your list captive?Read More
I love my unlocked iPhone. As a free-range business owner I have a requirement to be constantly connected - but long gone are the days of the corporately sponsored Blackberry where I let someone else worry about the bill. Although WiFi is ubiquitous in the US and we are stunned when a coffee shop doesn't provident it for free, Wifi is (surprise!) not always easy to find in the rest of the world, even in Europe where we are now. With my trusty iPhone I can wander in to any phone shop across the world and - ta-da! - be instantly, constantly connected for about $10 a month. Here's how I use 3G to keep my life and businesses running smoothly as we wander the world.Read More
I love the phrase “wealth” of opportunities. Opportunities make you rich. Sure they can make you money rich, but more importantly they can make you rich with happiness and experience. I often get emails from people who are stuck. They will say things like, “I want to do something different but I live in this small town in (Texas, New Jersey, Montana, England) and I don’t know how to get out. I don’t know what to do next.” Or, “I would love to do something different but there are no opportunities here.”Read More
Women entrepreneurs wear a ton of different hats. If you are a Mother, Wife or Homeowner I can guarantee you that one of the hats you wear is "Chief Stuff-Keeper". You'd be surprised if I told you how many of my client's difficulties can be traced back to the hardships of this role (financial issues, housekeeping issues, organizational issues, time management issues, etc…).
Now I admit that my family is perhaps unique in our approach to stuff. We brought one carry-on each with us on our year long Europe adventure and we could travel that way tomorrow if we needed to. But, I believe that attachment to stuff is nothing but a massive energy sucker, a convenient excuse for fear and lethargy and a huge financial diversion right on to the highway to Hell.Read More
One of the biggest requests I get in my life coaching practice is, "help me get motivated". I hear, "I would really like to do this but..." Or, "I would really like to stop doing this but...I just can't get motivated." First of all let me make it clear that I am completely incapable of motivating you - as is; your Mother, your husband, your BFF. The only person capable of motivating you is... you. Every time you do something you claim you want to stop, and every time you don't do something you claim you want to start, you are making a choice. We all know what Yoda says, "do or do not, there is no try".Read More
That pretty logo that you just paid a design firm $10,000 for isn’t what branding is about. In Italy all the stores close for 2-3 hours at lunch so that people can go home and eat a slow meal with their family and take a nap. That’s sending a clear message to the “customers” of Italy. Without a logo. Italy infuses the “dolce vita” consistently, without fail, in to every aspect of Italian life. A brand must consistently, without fail, infuse everything they do with the values and customer promises that represent their brand.Read More
I have spent the morning online searching for an "official" definition for "Location Independence". Couldn't find one. I was searching because I got "the look" from someone yesterday. If you have ever used the words "location independence" while trying to explain to someone what you do, you are familiar with "the look". It is a quick glance up and down your body trying to identify the bed bug scars from the hostels you have been staying in. It's a check to take a guess at the last time you washed your hair. It's a look around for your backpack.Read More
Almost everyone I coach is a solopreneur or the leader of a small, mostly outsourced, business. It’s a lonely world. In the beginning the new found solitude is usually a relief, especially for folks who come out of corporate. ”I have no one to bother me, no one to answer to, I am getting so much done!” This solitude high usually starts to dissipate after about 18 months. That’s when it’s time to start looking for an accountability partner.
You need a brainstorming partner. You need someone to nag you when your resistance is blocking your way forward. You need someone to commiserate with when things don’t work out as planned. Most of all, you need someone who will tell you how awesome you are. Someone who wil say those magic words, “Don’t give up!”Read More